RTO Announces First of its Kind Crossover Alcohol Training

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FOR IMMEDIATE RELEASE: 1/9/2025  
CONTACT: Jamie Darpel, Marketing Manager 
Ready Training Online, Inc. 
717.366.4500 
jdarpel@readytraining.com  

Ready Training Online Announces First of its Kind Crossover Alcohol Training

RTO takes initiative on an important industry topic by educating frontline workers on crossover alcohol products. 

Elizabethtown, PA 1/9/2025: Ready Training Online (RTO), an e-learning solutions provider, announces the release of their Crossover Alcohol Product Awareness training. The training aims to educate and prepare frontline workers on the topic of crossover beverages, an increasingly popular product that puts alcohol into a traditionally non-alcoholic drink. The emergence of these products has created a demand for training and awareness, particularly for businesses who sell both the crossover beverage and their non-alcoholic counterparts. Frontline workers need to understand the differences between the two products and how to merchandise them responsibly. 

RTO’s new crossover training, offered through their learning management system trainingGrid®, teaches employees: 

  • What crossover alcoholic beverages are and how to differentiate them from their non-alcoholic versions 
  • Why it is important to recognize a crossover beverage 
  • How mindful placement of the merchandise can lessen confusion for the customer 

“As more and more of these crossover beverages are found on store shelves, it’s imperative that frontline workers are given the tools they need to responsibly sell them,” said Laura Wentling, Government Affairs at RTO.  “We’re already reaching a point where states are creating legislation for these products. It’s time to educate employees so that they’re prepared for whatever mandates arrive in the future.” 

Since the company was founded in 2005, RTO has been producing their own training content for frontline workers in the restaurant and convenience industries. Their content library includes hundreds of service-related training topics, as well as management training and human resources. 

About RTO: 

Ready Training Online (RTO) was founded in 2005 by President & CEO, Jeff Kahler, to solve training and retention challenges in his own chain of pizzerias, and to share his passion for excellence with frontline workers. RTO offers customized plans and solutions that include ready-to-go training modules and custom content that is accessed through their proprietary learning management system known as trainingGrid®. As a leader in online training for frontline workers, RTO has made it their mission to provide solutions that address the industry’s unique needs. From learning paths to videos that are produced at their in-house production studio, RTO’s dedication to training is the reason that thousands of retail and restaurant locations across the US choose them as their trusted e-learning provider. 

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